Celebrity Contact Inc

Tuesday, September 20, 2005

Why Do We Like Celebrities?

Fame has always been alluring. Ever since we first learned how to send a smoke signal or tie a note to a pigeon, people have wanted to know who was the best, the fastest, the strongest, the smartest, the most successful, or the most alluring. Even back in the Victorian era, a young country girl by the name of Lillie Langtry decided she wanted to be known by all, so she had her portrait painted by noted artists in order that she could be seen on the penny postcards that were once sold around London. Langtry definitely achieved her wish, and as time rolled on, more and more people opted to follow her lead.

In the Wild West, gunfighters of renown were frequently followed by writers and artists, who would share their exploits with publishers for mass consumption. Centuries before that, wandering minstrels would tell stories of great warriors and beautiful princesses in return for food, lodging and the occasional drop of ale. People have always enjoyed hearing tales told about famous people, but it was Florence Annie Bridgwood, a Canadian girl from Hamilton Ontario, who was really responsible for the elevation of the cult of celebrity from a hobby to an international obsession.

Lawrence was the child of a vaudeville actress who made her way to Hollywood attracted by the rapid growth of the fledgling motion picture business. In 1907, at the ripe old age of 21, Lawrence made her first starring role, but in those days silent screen stars were largely unknown to the public. The people in movies were anonymous faces, and the studios kept them that way to ensure that wage demands didn’t get out of control. That is, until D.W. Griffith, the head honcho at Biograph Studios, saw one of Lawrence’s Vitagraph films and was smitten by the beautiful blonde girl on the screen. He made some enquiries, learned who she was, and set up a meeting where he offered ‘the Vitagraph Girl’ a $5 raise (to a whopping $25 a week) if she’d come make movies for him. It was the first ever case of a studio paying big money for someone the public might recognize, and soon that money was paying off big time.

Lawrence quickly gained popularity but because her name was never announced, love struck fans began writing to the studio for the girl’s name. Biograph Studios, her employers at this time, refused to give up the goods, instead only referring to their star as ‘The Biograph Girl.’ But others had bigger plans…

Soon Carl Laemmle, who would later found Universal Pictures, entered the motion picture game and lured Lawrence away from Biograph with a promise to give her name a spot on the marquee. But Laemmle was no stranger to the art of public relations, so before he’d allow Lawrence to announce she was working for the new company, he started a rumor that Lawrence had been killed in a collision with a New York streetcar. Once the media storm had erupted and her improbable fate was on everyone’s lips across the country, he then placed newspaper ads that declared she was alive and well, and was making a new movie for IMP.

Celebrity, as we know it, had arrived.

Today, celebrity rules the world. The movie industry is the biggest export that America has, and even the porno industry ranks highly on the list of North American exports. People are now prepared to do just about anything to become a celebrity, even if it means eating bugs on TV or going on a show designed to break up their relationship with their husband or wife.

When Sharon Stone gets a divorce from her husband, it’s major news. When John F. Kennedy Jr flies his plane into the sea, that’s worth fourteen pages of newspaper space, while a major flood in Bangladesh on the same day will be on page 37, running after the report on Kelsey Grammer’s wife seeking relief from irritable bowel syndrome.

Maybe this is wrong. Maybe it’s something we should be seeking to change. Maybe this obsession with celebrity is the beginning of the end of the world as we know it.

But darn it all to heck if Gillian Anderson isn’t one sexy mama! Let’s be honest, it doesn’t have to make sense. Sometimes the reason you want to contact a celebrity is personal, while other times it’s professional. Sometimes you’re inspired by a celebrity to do great things, while other times you simply can’t stop dreaming about them, fantasizing that maybe one day they could fall for you like you fell for them…

Go with it. If you simply must have a signed photo of Charlie Sheen, then go get one. If you can’t live in the knowledge that somewhere out there Pamela Anderson is unaware of your love for her, then by all means get in touch… but do it the right way.

And this book will try to ensure that’s exactly what you do – get in touch with your celebrity, establish a connection with them, and then turn that into either a personal or business relationship that will sate your needs.


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posted by Oz at 6:17 PM

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